Balconette bra aka balcony bra

Balconette balcony bra

Mimi Holliday balconette bra

The balconette bra or balcony bra as it is also known is a design of women’s bra which lifts the breasts and gives a fuller shape. Balconette bras were designed in the United States in 1938 though it wasn’t until the 1950s that they became popular as a fashion bra. Some balconette bras have a push-up pad inserted for extra lift and size enhancement.

The straps of the balconette bra are set wide to give a square neckline and horizontal effect across the bust which is perfect for an evening dress or prom dress. The support and lift comes from underwired seamed cups which is used by many balcony bras. The seamed cup gives a corseted look to the breasts.

Balconette bras have the half cup bra or demi cup bra style and are particulary suited to low cut dress styles like the cocktail dress. The balconette bra is used by women to give firm support and to offer a pleasing cleavage in an elegant form.

Balcony bras are loved for their flexibility with the bra covering less of the boob meaning it is suitable for many types of women’s outer clothes and having great support they give a beautifully feminine shape and are perfect for everyday wear.

The balcony bra tend to offer more support than a normal bra would give on the bottom and outer portions of the bra cups allowing the breasts to rise upwards more centrally giving a pleasing cleavage.
It is said that the term balconette bra comes from guys in the theatre balcony looking down on women and because of the cut the balconette bra was not visible.

If you have not tried a balconette bra before then you should add it to your designer lingerie wardrobe particularly if you want to enhance your assets and wear lower cut garments.

Tummy control swimwear

Tummy control swimwear from Miraclesuit

Miraclesuit slimming swimwear for women

Tummy control swimwear range gives women extra support for the tummy when on the beach or by the pool. Miraclesuit swimwear is hugely popular now due to its use of Miratex® which is used in Miraclesuit tummy control swimsuits which soften and flatten the tummy to leave a woman feeling more confident and elegant. Miraclesuit swimsuits are very comfortable slimming swimwear from a hugely experienced designer swimwear brand.

Miraclesuit has been designing ladies swimsuits since 1992 bathing apparel and the Miracle suit tummy control swimwear allows all sizes and shapes of women to look and feel great in an hourglass shape. The Miraclesuit slimming swimwear has three times more spandex in the revolutionary Miratex®.

Miratex® is also very strong and durable due to the extra spandex and they are easy to slip on. Miraclesuit tummy control swimwear helps to hide the problem areas for a woman with clever design features such as folds in the fabric or disruptive patterns and colours (such as black, blue, white, green, purple, navy and red) whilst also using the Miratex® to shape and mould the womans body into a beautiful firm hourglass shape. The slimming swimsuit styles variously enhance the bust, reduce the waist, can make the hips look more slender and make the body look longer and slimmer.

Many other control swimwear brands use shaping material only in the problem areas like the tummy or the bottom but Miraclesuit control swimwear uses it throughout giving fantastic support and a seamless shape and a slimming swimsuit that does not loose its shape.

Miraclesuit makes many of its bathing suit designs as plus size swimwear and the brand has won many fashion awards and is regularly in fashion magazines.

If you want stomach reducing swimwear then Miraclesuit is an ideal choice.

Blushing Bride

Being the season to wed and all, We at Mio Destino thought we might give you a helping hand with picking out your bridal lingerie for your big day. Of course we realise it’s all about the dress, but what’s hiding beneath the dress is also very important-after all, the wedding night follows closely behind the big day, and we want you to look just as beautiful in your lingerie as you do in your dress. Blushing you will be-we promise!
Here are a pick of our favourite bridal beauties for the big day-
Aubade Precieux Talisman Nacre Bustier

The back of this bustier plunges beautifully for a low backed wedding dress and the hook ane eye fastenings give support and security. The bustier comes with removable straps that can be attached in four different ways or not at all if you are wearing a strapless dress.

Aubade Escale a Casablanca White Half Cup Bra

The romantic bridal styling makes this bra perfect for your wedding night. It exudes romance and luxury, and the little gold buttons with a sense of style and bridal purity.

Simone Perele Fidji Ivory Basque

This elegant and romantic ivory coloured basque would be ideal for a bridal ensemble. It has moulded contour cups and flat finishing around the neckline to remain seamless under gowns. This seductive basque has clear removable straps and detachable garters.

Mimi Holliday Adorable White Lace Suspender Body

This stunning body is still ultra supportive with a soft cup bra built in, and has a gorgeous peephole back detail and bow trims. A pretty choice for your wedding night.

And there you have it, a pick of our favourite. Take a look at much more bridal lingerie on our website. We wish you all the best on your wedding day, Mio Destino x

She Promised to Love Honour & AUBADE

Whether you’re looking for bridal lingerie, summer romance or swimwear perfection Aubade are sure to seduce you with their NEW lingerie and swimwear collections. Aubade has always been a strong favourite at Mio Destino because of its elegance, quality and freshness each season. Once again, Aubade doesn’t disappoint. Bring France into your wardrobe this summer. Free shipping on any orders placed by Monday August 9th. Enter code AUBADE at checkout for free shipping*.


New for Autumn Winter 2010, this set is modern and sophisticated. Inspired by Dutch paintings and Haute Couture- the luxurious fabrics, contrasting colours, and prints are combined perfectly. Made from blueberry Leavers lace and delicate floral fabric. It is finished off with aniseed satin bows and lace covered satin shoulder straps. It is sophisticated, sexy, and grown-up whilst also being delicate and pretty. Spend autumn in Aubade.


Influenced by the Orient, this sensual bra and knicker set exudes bridal romance in a style that is both comfortable and elegant The richness of the Leavers lace, the decorative mesh, and delicate gold buttons create a feeling of luxury in- keeping with the purity and simplicity of the style. The seduction is in the detail.


This luxurious range of soft and feminine Loungewear is inspired by the shapes of traditional Moroccan garments. As versatile as it is sensual, the Escale à Casablanca vest can be worn under clothing or outerwear. Delicate, ultra comfortable and soft pointelle mesh, gives a ribbed effect while Leavers lace Small lace bow and golden oriental-style button finish this set of to perfection.


The Aubade Sunshine Coast Acacia Floral collection is bang on trend in this seasons must have bold, bright floral print. The collection has something to suit all shapes comprising of 2 bikini top and pant styles; push-up halter, soft cup triangle halter, Brazilian briefs and bikini shorty. Made in a very delicate and soft micro fibre fabric, sumptuous tropical print and hot pink frill trims this collection is sure to thrill.


This sophisticated soft cup, Aubade halter-neck bikini top is both flattering and supportive and comes in fashion fabulous Jazz black and racy daikiri red. Lacing with silver metal rings can be found at the centre front of the bra and on one side of the brief. Three topstitch strips edge the bottom of the bikini top and the top of the briefs, adding subtle detailing to this set. A perfect bikini if you want to add a little French elegance to your holiday wardrobe.

About Aubade

The Aubade brand typifies sexy lingerie that can only be described as deliciously seductive and totally pleasurable.

A French lingerie thoroughbred, Aubade was established in 1875 and ranks among the great luxury lingerie brands of the world serving as an ambassadors for French style embodying both superb craftsmanship and superior design. Add Aubade to your wardrobe today.

If you have any questions please do not hesitate to contact Mio Destino on or LIVE CHAT or call us on (UK) or (US).